Do you know which is the preferred platform for developing a powerful website? It’s WordPress! Yes, you have read it right. As a matter of fact, 43% of the websites on the internet are built on the WordPress platform.
As time passed, this platform has become one of the most powerful places to generate websites for various reasons, which are mentioned in our blog.
Let’s start!
History of WordPress
WordPress has been in the game for more than two decades! It was officially launched in 2003 by Matt Mullenweg and Mike Little. They both wanted to provide a platform to the world that has a personal publishing system built on PHP and MySQL.
Furthermore, they both worked extensively on this platform and developed it on the existing b2/cafelog platform.
Quick Fact: Do you know which version of WordPress was first used? The initial version was called WordPress 0.7, which had limited features.
The first version only included a new admin interface, support for post categories, and a built-in link manager. However, these features were revolutionary at those times, and WordPress marked its existence in the internet industry.
In earlier times, people used WordPress to write and publish content. However, with each day passing, it turned out to be a comprehensive CMS in the next update, i.e., version 1.2. Under this update, users can expand their websites easily.
However, the game started to change with version 3.0. Now, users have WordPress MU (Multi-User) access, and they can help manage multiple sites from a single source of installation.
WordPress releases new versions with time, and in December 2018, the company released WordPress 5.0.
It was a proper advancement from its prior version with the inclusion of Gutenberg, where people could make website pages without any technical expertise. As a matter of fact, WordPress popularized the drag-and-drop feature via Gutenberg.
Why Should You Select WordPress to Build Your Online Presence?
Companies are in favor of developing their websites on WordPress because of the following:
Open Source
The best ability of WordPress is that it is an open-source platform. This literally means that this platform is free to use, which can lower costs for businesses.
Therefore, companies leverage WordPress to save the cost and the type of customization it provides.
User-Friendly Environment
Using the features of WordPress doesn’t require any technical background. Individuals can use it to develop dashboards, pages, and posts. Additionally, it offers a way to manage media files that external users can download and use.
Thousands of Themes and Plugin Ecosystems
Nobody has an extensive library like WordPress. It has a complete database of various themes and plugins. Furthermore, website developers can use free and premium themes to build their websites.
Additionally, developers can build contact forms and easily perform SEO optimization, etc.
Do Powerful SEO
WordPress helps the SEO team achieve favorable search results. This platform has one of the best practices, which consists of clean code and semantic markup. As a matter of fact, these factors are the benevolent of search engines.
Also, this environment has plugins to generate relevant meta tags, XML sitemaps, and target keywords; all of these are pertinent for a website.
Mobile-Friendly Websites for Users
Today’s consumers like to use mobile phones rather than desktops. So, WordPress helps in building a website that can be easily scrolled over a phone.
Furthermore, it provides a powerful resort to responsiveness, which means it is mobile-friendly, improves user experience, and further helps in better ranking on search engines.
A Source of Flexibility
If you want to launch a personal blog or want to build an e-commerce page, WordPress is here for you. It provides a framework that can be linked with various media sources.
This flexibility can handle heavy website traffic without hampering an inch of performance.
Global Support
The WordPress community is everywhere! It consists of various developers, designers, and users who have in-depth knowledge of this area.
Furthermore, they help in generating forums, plugins, themes, and tutorials about new features.
100% Security
Businesses have to protect their data from cyberattacks. Therefore, WordPress is a powerful platform that provides security features that no one can match.
There are dedicated plugins to power up the security, and they help keep the website updated with the latest security policies.
Integration with Apps and Services
WordPress is developed in such a way that it can be integrated with various third-party services. Companies can use this tool to link with several marketing tools (emails), payment checkout pages, and one more, i.e., social media.
Collaboration with E-commerce
Who would have thought that WordPress could be turned into an eCommerce platform with just one plugin, which is WooCommerce? Companies who want to enter the eCommerce industry should leverage WooCommerce to manage various operations. These are related to payments, inventory and many more attributes.
Furthermore, it gives companies a way to build their online store rather than invest in brick-and-mortar offices. That is why companies are using the combined power of WooCommerce and WordPress to enter the online retail ecosystem.
Support in Various Languages
There is a reason why businesses are moving towards WordPress, i.e., it offers support for multilingual websites. There are certain plugins available (WPML and Polylang) that help organizations create content in global and regional languages.
This step leads to the coverage of more people with one website, and businesses can save costs by developing websites in various languages.
Manage Your Content Easily
Companies are using WordPress to build various types of content. However, it provides more than that! Companies can schedule various content posts and develop drafts to manage the content.
As a matter of fact, all of this doesn’t require any technical expertise.
Develop a Website in a Budget
Undoubtedly, many custom-built website builders are available in the market. However, when costs are to be focussed, no one has the potential to dethrone WordPress from the number one spot.
There are endless free themes and plugins that companies can download to generate their websites. Furthermore, the maintenance costs on this platform are quite low, which makes it a preferable platform for various organizations.
Regular Updates to the WordPress Ecosystem
WordPress has become a brand name in the internet market. The first question that comes to mind is: Why? This is because WordPress is managed by technical experts who have worked towards making it a more powerful platform with each passing day.
Furthermore, this platform is updated with the latest web standards and technologies so that there is no potential threat to the website.
Full Ownership
Companies can have full ownership of them once they have started their journey with WordPress. There are certain website builders in the market that have rigid policies regarding ownership rights.
This is the main reason companies are making WordPress their base. Furthermore, this is pertinent because if you don’t have control over your website, then anybody can claim over it in the future and take away your business.
Final Words
In summary, WordPress is a platform that will stay in the long run, and it will remain benevolent to various companies. We have mentioned more than ten points in our blog about why WordPress is a first preference for any organization when building their websites.
If you are also planning to build your website, you should develop it on WordPress. We want you to explore our above points once again so that you can easily contact a certified company that has expertise in developing these websites.
Now, don’t wait much; start your journey today.
Author Name:- Harikrishna Kundariya
Harikrishna Kundariya, a marketer, developer, IoT, Cloud & AWS savvy, co-founder, Director of eSparkBiz Technologies. His 14+ years of experience enables him to provide digital solutions to new start-ups based on IoT and SaaS applications.
